“don't eat anything your
great-grandmother
wouldn't recognize as food”

Michael Pollan, author and journalist
In Defense of Food

nova 2

nova 1

potatoes

flour

nova 3

gnocchi

the nova standard

food classification system

developed in 2010 by nutritional epidemiologists at the University of São Paulo School of Public Health

divides all food into four groups by degree of industrial processing,
ranging from whole ingredients and culinary staples to ultra-processed industrial products

nova I
included

unprocessed foods
or minimally processed

fresh vegetables and fruit,
eggs, fresh fish and meat,
fresh milk, rice, quinoa, oats,
nuts, fresh herbs, kimchi,
kefir, sauerkraut

nova II
included

processed
culinary ingredients

olive oil, butter, sugar, salt,
vinegar, honey, flour,
coconut oil, brewed soy
sauce, cornstarch,
fish sauce, molasses

nova III
included

processed foods
nova 1 & 2 combined

artisanal cheese, dried pasta,
cured meats, smoked fish,

sourdough bread, miso,
tempeh, fermented
vegetables, tofu

nova IV
excluded

ultra-processed
industrial products

imitation meat burgers,
protein isolates, artificial
flavors, preservatives,
emulsifiers, synthetic stocks,
high fructose corn syrup

real food, real ingredients

no ultra-processed foods. ever.